{"id":41,"date":"2010-01-27T17:12:22","date_gmt":"2010-01-27T17:12:22","guid":{"rendered":"http:\/\/ozincorporated.com\/blog\/?p=41"},"modified":"2010-01-27T17:12:22","modified_gmt":"2010-01-27T17:12:22","slug":"equestrisol-newsletter","status":"publish","type":"post","link":"https:\/\/ozincorporated.com\/blog\/equestrisol-newsletter\/","title":{"rendered":"EquestriSol Newsletter"},"content":{"rendered":"<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\" width=\"610\">\n<tbody>\n<tr>\n<td height=\"30\" valign=\"middle\"><strong><span style=\"font-size: medium; color: #23408f; font-family: Verdana, Arial, Helvetica, sans-serif;\">Conversations with Equestrians<\/span><\/strong><\/td>\n<\/tr>\n<tr>\n<td height=\"1\" bgcolor=\"#f0bd24\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/ozincorporated.com\/nlimages\/nlgraphics\/orangebar356.gif\" alt=\"\" width=\"356\" height=\"1\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-size: x-small; font-family: Verdana, Arial, Helvetica, sans-serif;\"><br \/>\n<\/span><span style=\"font-size: x-small; color: #23408f; font-family: Verdana, Arial, Helvetica, sans-serif;\"><strong>Shelley Campf of <\/strong><\/span><span style=\"font-size: x-small; font-family: Verdana, Arial, Helvetica, sans-serif;\"><strong><span style=\"color: #23408f;\">OZ Incorporated<\/span><\/strong><\/span><span style=\"font-size: x-small; font-family: Verdana, Arial, Helvetica, sans-serif;\"><br \/>\n<strong><br \/>\nWearing Many Hats<br \/>\n<\/strong>\u00a0\u00a0Besides donning her hunt cap, which earned her Indoor honors last year aboard Alexandra Zell\u2019s green conformation hunter Costar, Shelley Campf wears numerous other caps in her own business as well as for the future of our sport.<\/p>\n<p>\u00a0\u00a0Wearing multiple volunteer hats within the USHJA brought special recognition at the USHJA President\u2019s Dinner in December, where Shelley was awarded Volunteer of the Year.<\/p>\n<p>\u00a0\u00a0Rider, trainer, business partner, board member, committee chair, statistician, show manager, entrepreneur describe her professional life not to mention mother of two, wife, gourmet cook and kick-boxer. When does she sleep?<\/p>\n<p>\u00a0\u00a0Never intending to be a professional in this industry, love changed her tune. Not just falling in love, but her passion for horses and teaching led her down a path that has proven to be successful, rewarding and continuously challenging.<\/p>\n<p><strong>EqSol: Your beginning in horses?<br \/>\nSC: <\/strong>I\u2019m Canadian. I grew up and rode horses in Calgary. In 1976 I attended the very first Spruce Meadows, when there were only three show rings \u2013 All Canada, International and Rocky Mountain Hunter Ring.<\/p>\n<p>\u00a0\u00a0I graduated from the University of Calgary with an applied math degree. I was never going to be a horseperson. I did ride in France for a year, which was great. On my way home to \u2018get a real job\u2019, I stopped at the Rhode Island Jumping Derby and ended up working with Paul Valliere for two years. Then I did get that real job as an environmental waste management consultant. We were turning waste into energy.<\/p>\n<p><strong>EqSol: How does Jeff Campf fit into this picture?<br \/>\nSC:<\/strong> Jeff\u2019s mother was my trainer in Canada, so we were buddies growing up. He visited me when I was East, he was working for Ian Miller then. From the get-go he was going to be a career horseperson. And you know how love is&#8230;<\/p>\n<p>\u00a0\u00a0In 1990, on his way back to Canada, he wanted to spend time with his aging grandmother in Oregon \u2013 he is really sweet and sensitive, a real family guy \u2013 he didn\u2019t want her to be alone. He picked up some catch rides in the area. I went to join him. I was still a consultant in Calgary and was actually able to send my files electronically (in a very slow fashion). So soon after we hung our shingle \u2013 Jeff Campf Stables.<\/p>\n<p><strong>EqSol: From Jeff Campf Stables to Oz, Inc.?<br \/>\nSC:<\/strong> Back in the day pre-marriage, pre-kids, we were desperately trying to come up with a name for the business that we both liked. One day, we were in a video store renting a movie and both individually saw a young boy tugging at his mom\u2019s pant leg pleading, \u201cI want to rent the The Wizard Of Oz&#8230; I want the The Wizard Of Oz.\u201d Driving home Jeff jokingly said, \u2018We should call it Oz and on the tack room it could say Dorothy and the Wizard \u2013 Trainers.\u2019 And it stuck. Two letters \u2013 OZ \u2013 loved that.<\/p>\n<p><strong>EqSol: So you made the horse business your real job?<br \/>\nSC:<\/strong> Back in the early 90\u2019s we decided we wanted to take Portland by storm. We offered services that people weren\u2019t familiar with \u2013 grooming, glitz of the big show arena coupled with good sound horse training and people loved it.<\/p>\n<p>\u00a0\u00a0We actually look at our business as a business. We have a five-year plan and a ten-year plan. When we meet goals we do new plans. We leased a barn initially and now we have our own farm on 50 acres.\u00a0<\/p>\n<p>\u00a0\u00a0I mentor a lot of young riders about becoming a horse professional, how it\u2019s not all glamour. I enjoy that process, helping young girls find who they are. Of course I\u2019m a big advocate of college, whether or not you want to be a professional.<\/p>\n<p><strong>EqSol: Wearing a hunt cap?<br \/>\nSC:<\/strong> I stopped going in the ring for many years, instead I focused on helping people learn and really enjoyed it. About four years ago I decided to compete again and it\u2019s been a blast. Now that I\u2019ve come back to riding after teaching and training, I am the consummate student. Practice, practice, practice&#8230;<\/p>\n<p><strong>EqSol: Wearing the show manager hat?<br \/>\nSC:<\/strong> I started a company to run horse shows with a friend because we wanted to be home more but still compete at a high level. It\u2019s great to stay local and have quality horse shows, it costs less and everybody can spend more time with their families during the summer.<\/p>\n<p>\u00a0\u00a0Running horse shows hasn\u2019t been a profitable venture. We are career horse show competitors, not career show managers. The horse shows provide an avenue and venue for local barns to compete. We can get a high level of competition at the HITS shows, Spruce Meadows and Indoors. But that\u2019s not where you get your miles.<\/p>\n<p>\u00a0\u00a0It\u2019s been an eye opener &#8211; everyone who competes should be involved in management once or twice. Managers have to follow the rules of the governing body, plus the operating costs of horse shows are high. Yes you can make money if there are a good amount of exhibitors but I now have a much better understanding of all the expenses and work behind putting on a nice show. In 2009 we partnered this year with Mike Gallaway \u2013 Triple Rise Horse Show Management &#8211; his focus is show management as a career, mine is not. I just want to have good quality events. Now I can compete and not be the horse show manager. We all come to the plate with different strengths. It\u2019s exciting that my vision for our area is taking another step towards reality.<\/p>\n<p><strong>EqSol: Putting on the USHJA hats, especially the hunter restructure committee and the newly launched Trainers Certification Program.<br \/>\nSC:<\/strong> This is another place where having experience in a variety of area plays a role. Fellow hunter restructure committee member Larry Langer said I was a shape shifter. \u201cOne minute she\u2019s a hunter rider. She\u2019s the hunter rider encyclopedia. Next second she\u2019s a horse show manager. Then she\u2019s morphing into a jumper rider \u2013 she keeps shape shifting throughout the meeting.\u201d When looking at restructuring our industry, Larry and I can now agree to disagree, but we\u2019ve always changed each other&#8217;s perspective based on our arguments, which I think is positive.<\/p>\n<p>\u00a0\u00a0The Trainers Certification Program has been my best friend for over four years \u2013 it\u2019s now a reality. The committee has worked tirelessly on developing an important and essential change for our industry, I am very proud of the whole program. Of course it will continue to develop, something like this will be a work in progress for many years. We will learn and tweak it as it evolves.<\/p>\n<p>\u00a0\u00a0Knowing that all previous attempts at licensing\/certifying trainers have failed for many reasons, one element we decided was important was not making it mandatory. That takes the onus part away and makes it the trainer\u2019s choice. But why wouldn\u2019t you want to have the chance to learn from your peers and mentors as well as have earned a certification? We are extremely pleased with the progress since we launched it this year.<\/p>\n<p><strong>EqSol: And you started a horse show entry system?<br \/>\nSC:<\/strong> Honestly Horse Show Express was created born out of necessity for me. Back in 2000 it was simply too much work to enter 50 horses in a horse show. So I built a computer software program with Yvette Lamar that automatically fills out the entry blanks and decided that it was well tested through our use, so we decided to sell it. We have 100% customer satisfaction. It\u2019s not expensive to purchase, one disk for $100 start up and then only $30\/month.<\/p>\n<p><strong>EqSol: And of course mother, wife, cook and&#8230;<br \/>\nSC:<\/strong> I love being a mom. Most people don\u2019t realize how soft I am. Our boys, Blake and Chad, are five and eleven years old. Right now they ride very little \u2013 for them riding represents Mom and Dad\u2019s work. Our house and barn are on the same property, but separate. I can stay at home and hang out with them. Blake, my youngest, works alongside me while I work from home. Chad takes the school bus home and we\u2019re there. It\u2019s a great set up.<\/p>\n<p><font face=\"Verdana, Arial, Helvetica, sans-serif\" size=\"2\"><br \/>\n\u00a0\u00a0And yes, I also love to cook. I have to say that kickboxing fixed my neck \u2013 punch, punch left-right&#8230; and maybe helped me get some energy out.<\/p>\n<p><strong>EqSol: So you never left Oregon&#8230;<br \/>\nSC:<\/strong> The people are very friendly to the environment \u2013 it\u2019s an infectious mantra, clean living and green. The overall lifestyle is relaxed and happy, the public schools are great. It\u2019s the most like Canada without actually being there.<\/p>\n<p>We wanted to offer a few links based on the above:<br \/>\n<a href=\"http:\/\/ushja.org\/content\/TCP\/index.aspx\" target=\"_blank\">USHJA Trainers Certification Program (TCP)<\/a>\u00a0\u00a0|\u00a0\u00a0<a href=\"http:\/\/ozincorporated.com\/news.html\" target=\"_blank\">Oz Inc. articles worth a read<\/a><br \/>\n<a href=\"http:\/\/horseshowexpress.com\/\" target=\"_blank\">HorseShowExpress.com Entry System<\/a>\u00a0\u00a0|\u00a0\u00a0<a href=\"http:\/\/ozincorporated.com\/\" target=\"_blank\">The New OzIncorporated.com<\/a><\/p>\n<p><em>Shelley, we congratulate you on a fabulously successful year in 2009 and thank you for your tireless contributions to our industry.<\/em><\/p>\n<p><\/font><\/span>\u00a0<\/p>\n<p>This is the link to see the full article with pictures:<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><a href=\"http:\/\/equestrisol.com\/nl\/012610\/fullstory.html#shelley-campf-oz-inc\">http:\/\/equestrisol.com\/nl\/012610\/fullstory.html#shelley-campf-oz-inc<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conversations with Equestrians Shelley Campf of OZ Incorporated Wearing Many Hats \u00a0\u00a0Besides donning her hunt cap, which earned her Indoor honors last year aboard Alexandra Zell\u2019s green conformation hunter Costar, Shelley Campf wears numerous other caps in her own business as well as for the future of our sport. \u00a0\u00a0Wearing multiple volunteer hats within the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-41","post","type-post","status-publish","format-standard","hentry","category-misc"],"_links":{"self":[{"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/posts\/41","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/comments?post=41"}],"version-history":[{"count":2,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/posts\/41\/revisions"}],"predecessor-version":[{"id":43,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/posts\/41\/revisions\/43"}],"wp:attachment":[{"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/media?parent=41"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/categories?post=41"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ozincorporated.com\/blog\/wp-json\/wp\/v2\/tags?post=41"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}